Good about us page examples11/27/2023 These imaginative drawings are not only stylish but also add a personal touch. Kittie’s Cakes' "about us" page is filled with simple but extremely cheerful and interesting illustrations. We love retro design for its warm colors and fun illustrations, not to mention its compatibility with traditional layout techniques. By giving users a choice, Sulzer’s “about page” becomes more effective. If they don’t need the information, they simply ignore it. To see details, users simply have to click. Sulzer does this by using a clever typesetting method which makes use of picture text links to present company information. It must provide useful information succinctly and contain no fluff. The "about us" page of Sulzer must be easy to navigate. And this is exactly what Odoo has done with its “about us” page. With a low key presentation of your achievements, you encourage users to trust you, which, in turn, increases conversion rates. The latest news at the bottom of the page helps keep readers on site.ĭo you want users to know more about your company? Do you want their trust? Show your accomplishments but don’t go overboard. For additional credibility, photos of the company’s leadership is displayed. The information layout is done smoothly, sharing the company philosophy and how it operates. The team photo tells visitors that real people - not machines - are the driving force behind the company. The about page of Thoughtworks page definitely does this. Since video appeals more to humans, this “about page” design is more likely to keep users on site and increase conversions.Įvery "about us" page exists to let users know about the company and what they do. Its “about us” page features a 2.5-minute video which provides company information and conveys the store’s excellent craftsmanship. This is highly effective in keeping users on the site. The latest recommended published posts are highlighted at the bottom of the page. Below the image is specific website data: the current total number of blogs and posts. Tumblr's "about us" page is standardized, with attention-grabbing rotating images behind a logo. Although the entire page doesn’t have a lot of text, the product is effectively embedded into people’s consciousness. Furthermore, clicking on the link on the right will showcase specific company information and culture. Their philosophy taps into human emotions: "We make sure everything we do honors that connection – from our commitment to the highest quality coffee in the world." The old picture on the left highlights its long history (the first Starbucks store was established in 1971). Starbucks' "about us" page is very simple. Furthermore, the blue CTA stands out as you scroll down the page. This “about us” page is dominated by grey tones, it clearly shows us the company's brand story, value, and real data support. WebsiteĪ clean layout and simple design appeals more to users. Make a good impression with stylish design.ġ0 unique and engaging real-life examples of "about us" pages 1.Do not include lengthy information which does not add practical value.Use obvious CTAs to make it easy for users to use your products.Display real photos of the team and individual members.Show the company’s accomplishments to enhance user trust.Add location and data for more authenticity.Here are 10 practical tips for designing an engaging "about us" page: If you are unsure on how to design an effective “about us” page, take a look at these 18 examples and find out what makes them tick. You need to think of the team and the product as a whole in order to present a unique style imbued with personality that will make your design stand out in a user’s mind. Don’t look for a perfect pattern in your About Us text! Your company is unique and your About Us page is too.ĭon’t worry: If the results fall short of your expectations, you always have the option to optimize your About Us text.An effective “about us” page is not just about filling a page with the brand logo, company, and team information, or sharing the company's philosophy.Write in such a way that your company comes across as competent and likeable.Present yourself in a way that matches your company!.Make sure to tell your story in such a way that customers are convinced and can’t help but trust you. Our corporate mission (mission and vision)ĭecide for yourself in which order you want to answer these questions.This will help you include the key points in your text: If you find it difficult to get started, use our guiding questions for your About Us page as a template. A successful About Us page effectively helps companies achieve their goals - attract new customers and applicants. For example, if the About Us page is created in hindsight and an opportunity is lost. But other common hurdles when creating a website can occur. Technical hurdles make website success less and less likely.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |